Increase Leads with Attorney Marketing!
Internet marketing for lawyers is aggressively competitive. Our attorney marketing services help law firms of all sizes dominate their local competition. We use highly targeted online marketing tactics to engage your target audience. By strategically partnering with PLUSH Marketing and following our digital marketing strategies, your law firm will see an increase in potential new clients. We are able to execute fully integrated online marketing plans for sole proprietors and small law firms or collaborate with in-house marketing teams in larger firms.
Our process for attorney marketing includes website marketing, video production and social media advertising. Learn how we can help your law firm increase revenue by reaching and engaging with potential new clients. Below are some of our top level online marketing initiatives with high level summaries of our services.
Attorney Marketing Website Design
At PLUSH, we implement clean modern website designs in all attorney web development strategies. Having a website with easy to use navigation and layout, makes it easier for potential new clients to find the information that is important to them. Our design process is streamlined, starting with a premium website layout, that will reduce development time and cost.
All of the websites we create are optimized for desktop and mobile devices, providing potential new clients a user friendly experience. As we build each website, we focus on the overall attorney marketing strategy by applying essential search engine optimizations tactics. Meticulous planning of a websites layout and structure are key to a successful web design strategy.
Attorney Video Production
Attorney Video Production Example
Creating trustworthiness with potential new clients is essential when it comes to online marketing. Our attorney marketing video production services provide a quick way for you to engage, assure and build trust with your target audience. Video allows you to influence customers with verbal and non-verbal social cues.
We produce various marketing videos for your overall attorney marketing campaign. Typically the type of videos we produce include firm overview videos, FAQ videos, practice area videos, event videos, conference videos as well as other custom videos.
Attorney Internet Marketing
Internet marketing for attorneys is a marathon that requires strategic focus and finetuning. Evolving your website and social media channels with content is essential. After launching your law firms website, committing to generating quality content on a regular basis is a must.
Copywriting goes hand and hand with advertising and search engine optimization (SEO). Our copywriting services include creating subsections to practice areas to support an SEO strategy. By granularly focusing on specific key elements of practices areas and dedicating a specific subpage to it, you can then start to target additional key search terms for a successful SEO plan. Additionally our copywriting services are utilized in social media advertising as well as monthly news articles.
It is essential that your law firm’s business information is listed correctly throughout the top online business listings and directories. We recommend maintaining a sharp focus on Google, Bing, AVVO, Apple, FindLaw, MapQuest and Yelp (for smaller firms). Additionally paying close attention to local listings in your area is advantageous as well.
Another important social cue that can convert potential new customers to clients is a 5-Star review. We can consult with your law firm on how to acquire reviews from your clients or can implement this process for you. Insights show that potential new clients are more likely to select a firm that maintains 4-Stars or higher with a total review count over 20 reviews.
Get A Free Consultation
Find out how we can manage and simplify your attorney marketing, to provide you more time doing what you do best! Our digital media producers will organize your current marketing, increase your customer reach and maximize your current marketing channels. Our attorney clients love how easily accessible we are day or night. Let’s start a conversation, and build a winning marketing strategy!