Conference Video Production

For decades, conferences have formed the backbone of the global business community. These events bring together people who work in the same industry, are interested in the same goals, or are united in promoting a cause or solving a problem. If you’re a venue, host, or event planner, one of the best ways to improve attendance and promote what you do is with conference video production.

You might already know that video production is the best way to sell a product or service. However, the truth is that our visual world responds more to a well-produced video than almost any other form of engagement. With a professionally-produced conference video, you create endless buzz around your event through social media, web advertising, and more.

With a high-quality conference video, you can promote a one-time event or event series in countless ways (and through multiple channels). Embed the video on a website or landing page, post it on YouTube, or share it with potential attendees through social media. The possibilities are endless, and the engagement is that much more effective because you’re speaking directly to your audience.

At Plush Marketing, we send a film crew to your event, capturing hours of speeches, interviews, and footage. We then edit the video content into a concise but incredibly-effective video that you can use to support your marketing goals. Our editors will piece together the best soundbites to tell the story of your event. We also add music, graphics, and other elements to ensure we maximizing viewer engagement.

Your professional conference video will serve as a great “resume” when you reach out to sponsors, venues, and other VIPs. It also helps demonstrate that your organization is capable of putting on a world-class event. Who wouldn’t want to be a part of that? We can even produce multiple edits of your video – each designed to appeal to a specific audience.

Boost Engagement

Studies show that video content drastically increases engagement regardless of the brand. If you want to connect with your target audience in a way that is meaningful and invites direct action, you need to speak with them directly (and often).

Maximize Conversions

Did you know that adding a video to your website can increase conversions by as much as 80%? It’s true – just look at this page. When a target audience sees that little arrow inviting them to “press play,” they will almost always follow through (just like you did).

Support Your SEO

If you’ve been looking to grow your brand or event via traditional SEO methods, good for you. But did you know that Google’s algorithm scans pages for video content as well? On top of that, it rewards those pages with a nice boost in the rankings.